Gender Equality: The Smart Thing To Do

Gender Equality: The Smart Thing To Do

How do you determine the value of gender diversity in organizations, in political life or in society? Find out about the business case for gender equality by viewing the Women and Public Policy Program of Harvard Kennedy School’s new film. It’s called “Gender Equality: The Smart Thing To Do”. Learn what the evidence reveals from a range of academic, business, political and development leaders. This film is by the Women and Public Policy Program, Harvard Kennedy School. January 2011
Video Rating: 4 / 5

A Woman’s Right, A Call to Gender Equality

A Woman’s Right, A Call to Gender Equality

Gender is the name given to men and women, to separate the reproductive roles of each, nothing more, nothing less. Most of us are one or the other, but there is a sliding scale of chromosomes. To survive, every human has some basic needs. These cover: nutrition, shelter, warmth, love, occupation and companionship. Without these we do not survive.

What do we mean by gender equality? Why does the question arise? Members of both genders have a reproductive function if they want to use it, but the rest of their needs stem from being human and the need to survive.



s of the male gender tend to have certain characteristics in common. Men tend to be interested in machinery, hierarchical structures, and being the most successful, but they are also proud fathers, and can be good and loving companions. They are physically stronger than women.

Members of the female gender also have characteristics in common. They are interested in relationships with others, they like to share their issues for common support, they can make proud mothers and be loving companions. They are less physically strong than men.

These characteristics have probably, no one knows for sure, developed because of the reproductive roles of the two genders. The idea that women can multitask probably comes from needing to watch the open fire in the cave, keep an eye on the children, be aware of any predatory animals around, all while trying to prepare a meal for the family. Men have good spacial senses generally, which might have come from the need to find prey to feed the family.


All this suggests is that while the genders have developed characteristics which help the species to survive, the basic elements of both genders remain the same.

This suggests that both genders play an important role in the survival of the species, even today. If this is the case, there is no argument for one gender being given superior status. Intelligence is no different. There is a wide variety in
This begs the question, why are women seen as worth less money and status than men. Some women are more able to manage an organization than men. A large family requires; executive skills, the ability to designate tasks, planning, long and short term, the ability to resolve disputes, the ability to prioritize, the ability to maintain a working system. All of these attributes are required to run a large company. Yet men have placed a barrier to women being in the public domain.both genders. The difference comes in the interests of the individual. Skills are no different. The difference comes from the natural facility of the individual. The interests men and women are sometimes different and sometimes the same.

Perhaps there is something else happening here. A male characteristic is protecting his family. If his wife is working in the public arena she is available to other men and other men are available to her. Trust is necessary to believe that most women are too busy to be promiscuous, and if she is, why. Perhaps gender equality has developed from male sexual jealousy.

Gender equality should be a natural thing. Members of both genders have skills of use to themselves and the community. Both should be valued equally.


Too Good Looking For a Job?

“Beauty is in the eye of the beholder”

I remember some time ago chatting with a couple of male colleagues. They were explaining to me that they were too good looking to get picked up. It seems when they went to bars or dance clubs, they would be admired and ogled but few would approach them … potential suitors felt they were out of their league in making a move because the guys were so handsome!

Now most of us would have thought that the good looking types would never have a lonely night. But being too good looking has it downsides it seems.

A recent study has now verified that as far as work goes, looks also have an impact on whether you “get selected”l.

Recruiters were chosen for the study and asked to categorise photos of women and men according to whom they would select for certain positions.

Reported in the Journal of Social Psychology, researchers found that

  • when being considered for traditionally masculine jobs (like prison guard or construction worker), attractive women were overlooked
  • when being considered for jobs such as Finance Director, Manager of R&D, Engineer attractive women were considered not suitable
  • attractive women were selected for traditionally female roles such as receptionist or secretary
  • men were considered for all positions based on their looks – there was no stereotyping according to role
  • attractiveness worked favourably for males and females in matters of compensation, performance assessment and generally

“There is still a double standard when it comes to gender” said Stefanie Johnson, the researcher.

This research supports the view that women in particular continue to suffer workplace discrimination based on their attractiveness or looks.

Merit Selection may be a wonderful philosophy but it seems we are still more likely to select

(a) based on deemed attractiveness and

(b) according to stereotypes roles

Discrimination is alive and kicking.

Guess it pays overall to at least be attractive!

Source: Journal of Social Psychology, June 2010, Stefanie Johnson Assistant Professor of Management at University of Colorado

Physical Attractiveness Biases in Ratings of Employment Suitability- Tracking Down the “Beauty is Beastly Effect